COMMUNICATION : CONCEPT,DEFINITION AND PROCESS Dr. Durga Prasad Dash Faculty School of Humanities KIIT University Bhubaneswar Email Id : firstname.lastname@example.org Phone : 8763048775
“COMMUNICATION ”,idea &meaning • It comes from the Latin word COMMUNICARE which means to share i.e. ‘to share information, ideas and knowledge between a sender and a receiver ’. • It is also related to the French word ‘COMMUNIS’ which means ‘to give to another as a partaker; to impart ,to confer, to transmit, to inform’. Tuesday, October 30, 2018 1 2
Significance of “COMMUNICATION” • Faster means of communication due to sc. & technological progress • Faster means of transport that has shrunk distances • Globalization of business due to MNCs • Professionalism led to innovation in mgt tech. • Boom in info.tech./network technology • Democratic approach of orgs like unions etc Tuesday, October 30, 2018 1 3
Some Definitions • Communication is the process by which information is passed between individuals and/or organizations by means of previously agreed symbols. Peter Little • Communication is a process of passing information and understanding from one person to another. Keith Davis • Effective communication is purposive symbolic interchange resulting in workable understanding & agreement between the sender & the receiver.